Celia Crookes: Driving Success in New Homes at Purely Property Group
After nearly two decades working for a Global Communication Company, Celia made a bold career move, diving headfirst into the property industry. In 2013, her journey started as a property float negotiator, covering offices across Essex for a family-run company. However, it quickly became apparent that her true passion lay in the New Homes sector.
In 2015, an exciting opportunity presented itself, and Celia seized it with enthusiasm. Her dedication and commitment to the role shone through, leading to her well-deserved promotion as the New Homes Manager within the company in May 2017. Celia’s journey with Purely Property Group began from its inception, as she has been an integral part of the team since the company’s formation.
Throughout her time at Purely Property Group, Celia has received numerous positive testimonials from both developers and buyers. Her expertise, professionalism, and exceptional client service have earned her a reputation as a trusted advisor in the industry. Developers appreciate her unwavering commitment to representing their products, while buyers value her guidance and support throughout the homebuying process.
Today, Celia continues to make a significant impact as a key member of the Purely Property Group team. Working alongside her colleagues, she forges new and exciting relationships with developers, solicitors, and prospective buyers. She fully embraces the diverse nature of her role, engaging both on a customer-facing level and within the B2B platform.
As an advocate for the Purely Property Group’s New Homes brand, Celia continuously strives to improve the client experience. Her unwavering dedication to excellence positions the group at the forefront of developers’ minds when seeking an agent to represent their products and acquire land for future development.
Celia’s expertise and passion make her an invaluable asset to the Purely Property Group team, driving success in the New Homes sector and ensuring exceptional service for clients.


